A Kiwi clip advertising cheap second-hand cars on TikTok has racked up almost 8.2 million views in a week and counting. The ad for NZ Cheap Cars features three male dancers getting jiggy to Beyonce's 'Partition' and is called 'POV' (Point of View), as when a customer asks on price: "How low can you go?" Tony Collins, of digital marketing agency Byond, is behind the viral clips. What makes this one so successful? The three young men all look quite unassuming, and the video has a quite organic fee
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