The fast-growing company has turned away from posts that just highlight its low prices and toward more playful, culturally ...

The collaboration with The Weeknd includes a coffee-ground infused record, strategic ad placements and other immersive ...

Execs at the fast-food giant detail an approach to artificial intelligence that is already powering in-app recommendations ...

The brand has worked with an agency team including Nice&Frank, The Door and Spark Foundry to find unique ways to get out its ...

The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.

Ad spending on in-store retail media is forecast to top $1 billion by 2029, but experts on an IAB panel cited several ...

Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final ...

KFC U.S. has named Melissa Cash as chief marketing officer for the Yum Brands chain effective Sept. 16, per a press release.

The tech giant is expanding access to its Reels trending ads solution, which has already been utilized by brands including ...

Launched with a tear-jerking ad around the NFL’s opening weekend, “Behind Every Baby” features several social-first elements ...

A new artificial intelligence feature is designed to help advertisers and agencies find and connect with relevant creators ...

The two companies will bolster Dentsu’s NextGen initiative, which is meant to evolve its capabilities through data, ...