Tech continues to shape media buying trends for the second quarter of 2026.
The Mischief work is both brand exercise and public statement at a time of political pressure on public media.
Walmart’s partnership with Major League Soccer blends broadcasts, merchandise and supplier integration—amplifying soccer ahead of the 2026 World Cup.
Fig and director Matthew Dillon Cohen capture years of change in a home anchored by the same painted backdrop.
WPP will be looking to hire more “AI-native” employees and there will be job cuts, CEO Cindy Rose said.
Manus, a new AI tool in Meta's ad platform, gives marketers a glimpse into a future where agents orchestrate media plans, ...
Lowe's has created a kids club loyalty program in order to gain better data insights about customers. AP. By ...
Bianca Poletti’s stylized short for agency Seite Zwei connects the city’s culinary heritage with centuries-old vampire lore.
Use this quiz to assess usage rights, exclusivity and performance so you can price your brand deals with confidence and negotiate higher creator fees.
Mark Douglas, president and CEO of MNTN, joins the Marketer’s Brief podcast to talk about how AI is reshaping TV advertising.
AI’s integration in advertising is rewriting the rules on authorship, innovation and scale.
Directed by Thibaut Grevet, a new cinematic spot gathers Jennie, Kendall Jenner, James Harden and more under one roof.
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