Sometime in the 1960s, hypertext pioneer Ted Nelson envisioned deep linking to specific pieces of text as a core feature of his proposed Project Xanadu system. (My first exposure to Xanadu came in the ...

Researchers also found that more than half of citations didn’t rank in top 100 for term Welcome to the age of ouroboros. Google’s AI Overviews (AIOs), which now often appear at the top of organic ...

Google antitrust case shows that the AI Overviews ranking process does not use links as part of the ranking process.

AI search engines send users to 404 pages more than Google. A study of 16M URLs finds ChatGPT leads in hallucinating links.