Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Here’s an uncomfortable truth: Your vision statement is like a participation trophy on your website. It rests there, grammatically correct but strategically blurry, inspiring no one. Reflect on ...

Serial entrepreneur and investor James Harold Webb has done careful investment and estate planning to pass down his wealth to his five children, their three spouses, and six grandchildren. He also got ...

Marking the start of the fall 2025 semester at Luther College, President Brad Chamberlain introduced a new college mission statement, along with supporting identity, vision and values statements, to ...

Have you ever thought about where a business wants to go in the future? I used to wonder about that too. That’s what a vision statement explains. It’s the big goal a company hopes to reach someday. If ...

Let’s call it what it is: organizational theater. Enormous time and energy go into crafting the perfect string of aspirational words, but rarely are those words embedded into actual behaviors, ...

So, you’re thinking about your business’s big picture, huh? Good idea. A mission statement isn’t just some fancy phrase; it’s like the heart of what you do. It tells everyone, inside and out, why your ...

The new state law banning diversity, equity, and inclusion at Ohio public universities went into effect on June 27. That same afternoon, Ohio State University told several alumni groups that their ...

Opinions expressed by Entrepreneur contributors are their own. A lot goes into building a company before it ever makes a sale — from brainstorming the idea to developing a business plan and crafting a ...

Vision: Central Washington University will be a model learning community of access and opportunity. Mission: To build a community of access and opportunity, Central Washington University fosters high ...