Alphabet's Google will seek to avoid a forced sale of part of its online advertising business in its latest face-off with U.S. antitrust enforcers at a trial starting on Monday in Alexandria, Virginia ...

A federal court will begin hearing testimony to decide what penalties the company should face for unlawful practices in its ...

The DOJ’s push to split off Google Ad Manager could raise ad costs while also opening the door to more competition.

The remedies trial for Google's ad-tech monopoly is starting today, following the company's loss in court earlier this year.

Google avoided being broken up earlier this month when a US judge declined to force the company to sell its Chrome browser ...

Google faces a fresh federal court test on Monday as US government lawyers ask a judge to order the breakup of the search ...

Google considered selling off parts of its ad tech business to resolve antitrust concerns in Europe and the US, a lawyer for ...

From a $637 million PE acquisition of healthcare of a DSP to acquisitions of freshly minted startups, there’s been a flurry ...

Litigators have hit Google with a recent surge of antitrust lawsuits following U.S. District Judge Leonie M. Brinkema of the ...

Streaming viewers may find their binge-watches filled with ads for brands that have never run on TV before.

Let’s look back at the surprisingly long history of AI innovation in ad tech, and where I see automation taking us next.