Here's a closer look at Cody Campbell, the billionaire Texas Tech booster who is appearing in TV commercials during the 2025 college football season.

Streaming viewers may find their binge-watches filled with ads for brands that have never run on TV before.

As the Texas Tech basketball team was wrapping up a big 82-81 road win over sixth-ranked Houston on Saturday, Texas Tech director of athletics Kirby Hocutt took to social media to address ...

Google avoided being broken up earlier this month when a US judge declined to force the company to sell its Chrome browser ...

Best Buy has decided to get its hands dirty by digging deeper into the ad tech ecosystem. Best Buy Ads, the consumer ...

From a $637 million PE acquisition of healthcare of a DSP to acquisitions of freshly minted startups, there’s been a flurry ...

Google considered selling off parts of its ad tech business to resolve antitrust concerns in Europe and the US, a lawyer for ...

Virginia Tech athletic director Whit Babcock spoke to the media during Tuesday's press conference; he did not field questions. Here is the entirety of what he had to say, in a prepared statement: ...

Let’s look back at the surprisingly long history of AI innovation in ad tech, and where I see automation taking us next.

Georgia Tech’s new athletic director wants to hear from the fans on whether next year’s game against Tennessee should be held ...

Gmail security, Salesforce AI for manufacturing, laptops for graphic designers, Google Ads and Google Maps integration, ...

AppLovin sold its Apps business for $900M, shifting focus entirely to high-margin ad-tech and AXON platform growth. Ad revenue hit $999M in Q4-24, accounting for 73% of total revenue, with a 78% ...