Southwest Airlines has already made several high-profile changes for its customers over the past several months, ending its ...

Just two months after ending its long-standing “Bags Fly Free” policy, the airline has announced when it will roll out ...

Southwest Airlines will debut its new assigned seating policy in January 2026, bringing an end to the airline's once ...

Southwest Airlines Co (LUV) outlines strategic initiatives and financial adjustments amid a challenging macroeconomic ...

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Going forward, even more changes are on the horizon. On Thursday, Southwest shared a revamp to its Rapid Rewards Credit Cards ...

Chase and Southwest Airlines have refreshed personal and business Rapid Rewards cards, raising annual fees while adding bag, ...

Starting Jan. 27, Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the ...

Southwest will assign seats for the first time ever in 2026. Here’s how group boarding will work — and what it means for your ...

Southwest Airlines will start offering assigned seating from January 27, 2026, with a revamped boarding process featuring ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Southwest Airlines hiked annual fees on its credit cards, but also announced a host of new benefits and other changes.