The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Condiment brand Heinz is known for its clever branding, often embracing the playful side of advertising. Its latest campaign ...

Why do legacy brands rebrand, and what does it take to succeed? Campaign examines whether the investment pays off and the ...

Social media is already ablaze with backlash against the design—but Pentagram partner DJ Stout says the reaction was ...

Cracker Barrel's failed attempt to tweak its logo isn't the only time a major restaurant made a visual shift. Here are the ...

Cracker Barrel announced Aug. 26 that it is dropping its much-criticized new logo and returning to the "Old Timer." "We thank our guests for sharing your voices and love for Cracker Barrel. We said we ...

Sports-lover turned journalist, born and bred in Scotland, with a passion for football (soccer). He’s also a keen follower of NFL, NBA, golf and tennis, among others, and always has an eye on the ...

After facing unwarranted baggage charges on a flight with easyJet, Alison sought a refund from the national airline (Picture: Kennedy News and Media) The 36-year-old was stunned when she was told her ...

Add articles to your saved list and come back to them anytime. Pickles are a healthy, scrap-saving and sparky addition to everything from cheese platters to salads to toasties. Why wouldn’t you make ...

A triangle isn't just a shape; it's a statement. But most brands get it wrong, falling for clichés about strength and dynamism. This brutally honest guide explains what triangles communicate—from ...