Tis' the season of giving, and wrapped in glittering paper and tied with a bow, Diwali gifts are here to make the festive moments a little bit brighter and happier. From artisanal mithai boxes and dry ...

The Indian sweets market earns the most revenue in times of celebration. This festive season, however, the category is experiencing a transformation. A new wave of D2C brands is reshaping how ...

Today, a new generation of artisanal mithai makers is giving this tradition a delicious remix. From Mumbai and Delhi to Lucknow and Kolkata, chefs and entrepreneurs are preserving old recipes while ...

When it comes to Indian festivities, nothing says celebration like mithai. But today’s consumers, increasingly conscious of health, variety, and waste, are turning towards a new trend: mini mithais.

Diwali season is upon us! This no-cook mithai comes together in 20 minutes and is a treat to make! (Photo: Adobe Stock image) Now while you can literally smell the mirth in the air, the never ending ...

New Delhi: Zepto has introduced Mithai Wars 2025, partnering with Haldiram’s to stage what it describes as India’s fmithai election. The initiative invites consumers to vote for their favourite ...

The co-stars Kaushambi Chakraborty and Adrit Roy from the series “Mithai” tied the knot last Thursday (May 9), in the presence of their friends and family members. At the wedding, the on-screen ...

With the festive season upon us, mithai is once again at the centre of celebration—whether as offerings to deities, tokens of affection, or the coveted gift boxes. But what’s making waves this season ...

Chef Surbhi Sahni brings a modern twist to traditional Indian mithai at Tagmo NYC, blending vibrant colors, unique flavor pairings, and artistic presentation. Her creations—ranging from coconut ...

Have you been to Hawa Mahal in Jaipur? (Photo: Pexels) Jaipur knows how to leave an impression on its tourists, and the Hawa Mahal is often your first sight as your first big “wow” moment. It is ...

Hawa Beirut is a stylish Middle Eastern restaurant, known for its vibrant decor and lively atmosphere. Named after the capital city of Lebanon, the restaurant celebrated its grand opening in November ...

Healthy Mithai Co., India's leading sugar-free mithai brand, is delighted to announce actor, fitness enthusiast, and entrepreneur Mandira Bedi as its official Brand Ambassador. This partnership was ...