Dawkins, WPP Media’s Global President of Business Intelligence, takes a look at the shifting ad tech landscape and what it ...

ONAR Holding Corporation (OTCQB: ONAR), an AI-powered marketing technology company and growing agency network, today announced it has closed the acquisition ...

ProRataAI, a Los Angeles tech company, has secured a $40 million Series B round to roll out Gist Answers, an AI solution that ...

Leon Rutkowski, co-founder and partner of LR Squared, says AI is coming up short when it comes to replacing sales reps.

"Customer personalization is tailoring your website, marketing, messaging, or offers to an individual user based on their behavior, preferences, demographic information, and past interactions," says ...

Snowflake, Salesforce, dbt Labs and major tech companies launch Open Semantic Interchange (OSI), an unprecedented open-source initiative to standardize business data definitions and accelerate ...

The value of a strong partner ecosystem has become increasingly important, so how can marketing leaders prove partner value ...

After deflecting the U.S. Justice Department’s attack on its illegal monopoly in online search, Google is facing another ...

Alphabet's Google is seeking to avoid a forced sale of part of its online advertising business in its latest face-off with U.S. antitrust enforcers that began on Monday in Alexandria, Virginia.

The Justice Department argued that the best way to address the company’s unfair advantage was to force it to sell off ...