If companies wait for regulation, they will always be behind, says Integral Ad Science Chief Compliance Officer Kevin Alvero.

Built Like Lee” celebrates the heritage of a brand founded in 1889 and is the first expression of a creative vision meant to ...

The Mars Petcare brand is sponsoring a new category in the reader’s choice version of the special issue that tends to ...

With a no-code user interface, more marketers will be able to integrate their first-party data with Amazon’s shopping, ...

Miss Conceptions” includes content meant to debunk misunderstandings about the cosmetics brand, like “Isn’t Mary Kay just for ...

The fast-growing company has turned away from posts that just highlight its low prices and toward more playful, culturally ...

Execs at the fast-food giant detail an approach to artificial intelligence that is already powering in-app recommendations ...

Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final ...

The brand has worked with an agency team including Nice&Frank, The Door and Spark Foundry to find unique ways to get out its ...

Ad spending on in-store retail media is forecast to top $1 billion by 2029, but experts on an IAB panel cited several ...

The tech giant is expanding access to its Reels trending ads solution, which has already been utilized by brands including ...

The collaboration with The Weeknd includes a coffee-ground infused record, strategic ad placements and other immersive ...