Much has been written about the acceleration of declines in beer during 2025 along with spirit ready-to-drink (RTD) growth and wine softness; however, the outperformance of alternative adult beverages ...

Featuring a light chocolate flavor, one convenient Vital Proteins Collagen & Protein Shake packs 30 grams of protein in each ...

Complicated is a limited-edition small batch Pinot Noir that pays tribute to Lavigne’s RIAA three-times platinum-certified ...

U.S. consumers are finding their own balance when it comes to sweetener consumption as they weigh sugar reduction with taste.

Crown Royal unveiled its latest flavor: Crown Royal Chocolate Flavored Whisky. This limited-edition blend combines carefully ...

Truly Hard Seltzer, a Boston Beer Co. brand, has partnered with reality TV star JaNa Craig of “Love Island USA” fame for a ...

Today’s beverages continue to provide more than just refreshment for consumers. Successful new products are connecting with consumers in a host of ways through their ingredients, packaging and ...

Dirty sodas started off as viral hit, but North American launch data shows these having staying power with consumers, brands are embracing that engagement with foodservice and alcohol partnerships.

Yogi, a trusted leader in purpose-driven organic tea blends, debuted its new Organic Herbal Tea Concentrates. Easy-to-prepare ...

Odwalla, the juice and smoothie brand founded in 1980, announced a major retail expansion into more than 400 grocery stores.

The spirited campaign and sweepstakes are designed to engaged consumers 21 and older and raise awareness about the premium ...

For the third consecutive year, wine brand 19 Crimes partners with Universal Products & Experiences to release a ...