Marketers and consumers prefer seeing ads on different platforms, according to a new Kantar report.

Walt Disney Co. said “Jimmy Kimmel Live!” will return to the air on Tuesday, ending a suspension imposed following ...

CarMax asks, “Wanna sell your way?” in another of a series of music-video-ish spots.

Night Advisory is helping NASCAR win over Gen Z viewers with viral moments sparked by creators on Night's talent roster, such ...

Marketing leaders on what they want to do more of—and less of—in five years—plus the industries biggest deficiency that must ...

From record streams to creator collabs, YouTube shows brands new ways to win with sports fans before, during & after the game.

Nothing beats awkward stares and tardiness—except perhaps data and delivery power—in BBDO’s comic spots.

The Guardian worked with creative agency Lucky General on an OOH stunt that allows passersby to reveal redacted information.

In a world shaped by AI, the most powerful creative ideas will come from missteps, lateral thinking and human ...

Marketing leaders on what they want to do more of—and less of—in five years—plus the industries biggest deficiency that must ...

The most effective production companies will blend creator instincts with social-native speed to deliver scalable emotional ...

This story is part of Ad Age’s Future of Advertising 2030 series exploring how marketing, media and creativity will evolve ...