The U.S. ad business lost jobs in June for the seventh consecutive month. The overall economy added 147,000 jobs.

AI is increasing the volume and pace of content creation in advertising, making strategic clarity—not efficiency—the key to ...

At Cannes Lions, leaders from PepsiCo, Bose, Tinder, Catalyst and VaynerMedia discussed how AI and social-first strategies ...

Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...

To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.

Ad Age is interviewing in-house media execs for their thoughts on trends, best practices and gripes they have with the industry. Read the last edition of this recurring series, with JPMorgan Chase’s ...

TelevisaUnivision and Bresh are coming together to reshape how brands reach Gen Z Latinos—through music, culture, and real community.

Red Lobster and Ram are among brands using CEOs in new campaigns.

Waterboy's Tulum, Mexico trip is a case study in the risks of ceding control to unfiltered, creator-driven content.

See McDonald’s mini Happy Meal toys, Wonderful Pistachios’ Lilliputians spot and an impressive spec ad made with Veo 3.

A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.

To keep the generation’s trust, brands should provide physical experiences and more control over what they consume ...