The Austin, Texas-based independent agency is defending the business.

The AI stalwart is preparing to ramp up media buying and in-house creative capabilities.

On Ad Age Insider, technology reporter Asa Hiken breaks down where AI companies stand with advertisers, what AI ads might look like and cost and how marketers can start strategizing for the AI future ...

Agencies must combine AI, data, and creativity with empathy and cultural intelligence to build lasting, human-first relationships.

The AI stalwart is preparing to ramp up media buying and in-house creative capabilities.

In a marketing landscape of automation, original human ideas will be the only real differentiator agencies have left.

Inclusive storytelling led by underrepresented voices helps brands connect universally, drive growth and stay relevant.

Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships.

Discover how IAB’s AI in Advertising Use Case Map reveals where marketers are truly seeing ROI, highlighting programmatic ...

Comics commented on the Jimmy Kimmel situation on Thursday night's late-night shows. (Bryan Steffy/Photographer: Bryan Steffy/Getty) ...

The absurd spot offers a commentary on the direction that the ad industry may be heading.

Seb Edwards directed the :60, which shows the device enduring rain, mud, and mayhem during film shoots.