News

Reebok’s basketball revival strategy: CEO Todd Krinsky on Angel Reese, Shaq
Todd Krinsky’s life’s work has been to make Reebok a preeminent shoe company. It’s no exaggeration. He has spent almost 33 ...
Shaq and Iverson revive Reebok from obscurity in ‘Power Moves’
Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are ...
Shaq Was "Hurt" When Shai Gilgeous-Alexander Rejected Reebok Deal
NBA legend Shaquille O'Neal reveals how disappointed he was when Oklahoma City Thunder guard Shai Gilgeous-Alexander chose ...
Shaq Settled on Angel Reese for Reebok Endorsement Due to Budget Constraints: 'I Had To Deal With Something I Never Had To Deal With'
Shaquille O’Neal, president of Reebok Basketball, was forced to change his initial plans of signing big names due to budget ...
2Shaq Settled on Angel Reese for Reebok Endorsement Due to Budget Constraints...
Shaquille O'Neal, president of Reebok Basketball, was forced to change his initial plans of signing big names due to budget ...
BasketballNetwork.net on MSN6d
Shaq shares why bringing Iverson to Reebok was essential for the brand: "I was the man in Reebok, but A.I. took it to the next level"
Basketball Network. When Reebok asked Shaquille O'Neal to become the president of its basketball division in 2023, O'Neal ...
Can Allen Iverson help make Reebok cool again?
The Sixers legend whose Reebok sneakers defined basketball fashion of the 1990s, is pairing up with Shaquille O’Neal to ...
The SportsRush4d
“Take Over the Family Business”: Shaquille O’Neal Was Concerned How Son Shareef Would Deal With Reebok Job
Shaquille O'Neal didn't know what to expect of his son, Shareef, working for Reebok but he did have concerns on whether he ...
Allen Iverson is a closer, why Reebok almost passed on him, and more takeaways from Netflix’s new ‘Power Moves’ docuseries
"Power Moves With Shaquille O’Neal" details how Shaq and Allen Iverson have been working to bring Reebok, the brand they once ...
BasketballNetwork.net on MSN4d
Shaq shares that he would be the richest athlete in the world if he were playing in the social media era: "I would be a trillionaire"
Shaq shares that he would be the richest athlete in the world if he were playing in the social media era: "I would be a ...
The Columbian4d
Shaq and Iverson team up to revive Reebok from obscurity in the Netflix docuseries ‘Power Moves’
(Netflix via AP) LOS ANGELES (AP) — Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok ...