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Users want relevant ads but distrust data collection. New industry insights reveal how to balance both profitably.
Search metrics were added to Walmart Data Ventures' Scintilla Digital Landscapes tool last week, part of a redesign ...
Google considered divesting pieces of its ad tech business to address antitrust concerns in Europe and the U.S., but a lawyer for the tech giant claims the DOJ has gone considerably further with its ...
Join this Masterclass to hear Google Ads experts share actionable strategies to capture more high-quality leads and prove the ...
As search shifts to prompts and conversations, advertisers must move beyond keywords. Google's AI Mode reveals where the next big opportunities and risks lie.
As digital platforms shift from search to answers and now to generative engines, brands and marketers are reimagining ...
Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...
The FTC probes mark a new front in regulatory scrutiny of Google and Amazon even as top technology firms' executives try to ...
Google Updated The Merchant Center Pricing Policies Google has updated the Google Merchant Center pricing policies for September. The changes include updates in the merchant fees, government charges, ...
On Thursday, September 11, 2025, Google updated its search quality raters guidelines PDF document. The last time Google ...