Judges said, “The author has shown outstanding credibility and thought leadership in this category. A truly deserving wi ...

David Aaker highlights the power of symbols and taglines in branding, using Aflac's duck and BMW's "The Ultimate Driving ...

The much-awaited Big Billion Day Sale on Flipkart and Great Indian Festival Sale on Amazon are just around the corner, ...

Furniture retailer The Cotswold Company witnessed a sales boost in its first half, following a record FY25. The business saw ...

Hawai‘i Farm Project has strengthened its leadership team with the addition of Kiana Smith as its director of sales and marketing.

Email marketing highly effective in driving customer retention, delivers 3-4x better conversion rates with eComm, BFSI, ...

Deion Sanders has a well-known affinity for high-end Ford trucks and, evidently, Ford dealers are just as eager to keep him ...

As ITV marks 70 years of TV advertising, shifting definitions of what counts as ‘TV’, changing viewing habits and evolving ...

It showcased UniMAC’s commitment to practical tourism marketing, empowered students with leadership and planning skills, and ...

From 2025 to 2027, both parties will work together to promote the manufacturing, implementation, and delivery of UBTECH ...

India’s 2025 festive season will see influencer marketing spend crossing ₹700 crore, with soaring festive rate cards, a pivot ...

Weather significantly impacts retail, yet many underutilize its data. With climate change, it's becoming even more critical to forecast demand and drive revenue.