Kit designers at Manchester City and Puma are expected to release a special edition Lunar New Year shirt in 2026, aligned ...

Two rival brands. One explosive family feud. And now, the untold story behind it all is coming to your screen. Sneaker Wars: Adidas V Puma drops 24 September 2025 on Disney+ in the UK and Ireland, ...

The Pacers playmaker and postseason hero tells the exclusive story of the Hali 1, which he designed with the sneaker ...

However, entrenched in Adidas's origin story is a bitter rivalry: Adolf Dassler and his brother Rudolph were once business partners who split in 1947, with Adi forming his own company from his name in ...

Which stores, artists, and designers are sneaker brands looking towards to give them energy? Who has people really lining up, either in store or digitally to spend money, either retail or resale, for ...

Adidas have loved designing a pink jersey over the last few years and Arsenal get their turn for their 2022-23 third kit. The ...

With the reigning champions debuting a new kit this weekend, we hit up Adidas's Jürgen Rank – responsible for designing some ...

Two investors are preparing a takeover bid for German sportswear maker Puma , Manager Magazin reported on Wednesday, pushing ...

Shares in Puma jumped 10% on Wednesday, with traders pointing to a media report that parties involved were preparing for a ...

Interview with Salehe Bembury on the design of process of Tyrese Haliburton's first signature PUMA basketball shoe.

Burberry's turnaround drive, which has tapped Oscar winner Olivia Colman and Oasis frontman Liam Gallagher to champion its ...

LimeWire won a competitive bidding process for the Fyre brand, beating out other players, including Ryan Reynolds’s creative ...