EA Sports offers players a look at the changes coming to Madden NFL 26 soon, including several fixes for some of the game's ...

Nike has launched SNKRS Reserve, a new sneaker preorder system. The program allows fans to reserve exclusive sneakers in advance. It is designed to make the drop process more fair and transparent In a ...

Football cleats always seem to have some of the best colorways. If you’re really tapped into the football world, you’d know that Bengals star Ja’Marr Chase has one of the strongest cleat games in the ...

Penn State announced Friday that it will shift its athletic brand partner from Nike to Adidas beginning in July 2026 in a 10-year agreement. Penn State was one of the first colleges to align with Nike ...

As Ja Morant prepares for a scoring title chase kind of comeback season, the Memphis Grizzlies superstar is not just bringing his explosive court presence back to the FedExForum. No, the 25-year-old ...

Nike hit a seven-year low earlier this year. After making strategic errors, it's reported several quarters of declining revenue. There are signs that the company is turning the corner. 10 stocks we ...

NPR's A Martinez speaks with AdWeek's Brittaney Kiefer about Nike's update to their iconic "Just Do It" slogan. TYLER, THE CREATOR: Why chance it? Why put it on the line? With so much at stake, with ...

The distinction was first made in the company’s latest ad, and is now solidified with the introduction of the LeBron XXIII. But the difference with James’ 23rd signature is that it pays homage to his ...

Supreme x Nike Dunk Lows have a legacy of creating sneaker-culture chaos. Dubbed the “Supreme ‘94,” this latest drop blends bold colorways with the iconic Dunk silhouette, Supreme’s logo, padded skate ...

Kilty Cleary is a Los Angeles-based media and marketing pro with 18+ years of experience. He's worked with top brands like Sporting News and Sports Illustrated, building key partnerships and creating ...

EA Sports has delivered the first of many title updates for Madden NFL 26 following its launch. Among the content additions in this update is the introduction of three European stadiums: the ...