A new study of American media consumption reveals that podcast advertising outperforms other digital platforms in capturing audience attention and building trust, despite having lower overall reach ...

As the parent company of Facebook and Instagram plans to let advertisers generate complete AI-crafted ads, experts across ...

I’m an environmental scenting professional. In the 2010s, I developed the toxin- and allergen-free scents that give different Las Vegas hotels their unique, subtly appealing aromas.

The use of AI is disclosed in both ads, but experts question the ethics of using the technology and its effectiveness in getting their message across to voters. “I’m not surprised to see campaigns ...