Cobalt Keys LLC, an email marketing firm, is one of the only organizations in existence to be a certified partner with both ...

Elon Musk, CEO of X unveiled the platform's advanced advertising technology, which he claims has significantly improved ...

From mismanaging organic reach to letting AI dilute their brand voice, this article explores the key mistakes companies must ...

New AI advertising service provider announces open access to all users, enabling AI integration with traditional advertising ...

The development and rollout of RaceTrac's next-gen mobile app is an example of the two departments working together. While acknowledging that transformation is a word that's said a lot at industry ...

NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

It’s marketing leadership’s role to effectively position the company to this target market, with the right messaging, offers ...

Shares in advertising group Magnite ($MGNI) dropped nearly 6% today as it sued U.S. tech giant Alphabet ($GOOGL) for running an “unlawful ...

The European Union today fined Google €2.95 billion, or about $3.5 billion, over its practices in the advertising technology ...

Alphabet Inc.’s Google was sued by advertising exchange PubMatic Inc., which is seeking billions of dollars over its claim ...

LONDON--(BUSINESS WIRE)--At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today announced it has acquired the Tumri advertising technology (also ...