A year after PROGA's enforcement, ASCI flags 4,858 betting ads, highlighting ongoing challenges in regulating online gambling ...

However, creators warn that tighter compliance could make them more hesitant about sharing financial information ...

As feeds move faster than campaigns, Indian ad agencies are relearning the art of picking their cultural battles ...

As customer acquisition costs rise, Indian D2C brands are prioritizing retention and profitability over traditional ROAS ...

As AI content gets watermarked, marketers face new challenges in value perception and pricing. Explore how this affects ...

Brands aren't abandoning TV and top channels are selling out, but without fresh GRPs, broadcasters are negotiating harder on ...

As Warikoo celebrates his 46th birthday, his journey goes beyond finfluencing, with content, credibility and community ...

Tariq Hassan previously served as Senior Vice President, U.S. Chief Marketing and Customer Experience Officer at McDonald’s ...

Independent Communication Consultant & Author, explores how FMCGs are embracing digital commerce, quick commerce, social ...

The proposed framework seeks greater scrutiny of claims such as “high returns”, “high yield” and “fixed returns”, while discouraging urgency-led messaging and requiring more product and risk ...

Times Network has appointed Madhur Shahi as Associate Vice President – Zonal Head for Times Influence – Revenue, effective ...

Michael Willeke has will be joining Paramount as VP Marketing GSA (Germany, Switzerland, Austria). The news has been shared ...