Oakley says, “Athletic Intelligence is here” in a spot that calls attention to its partnership with Meta on AI glasses.
Brands must navigate the rising third-party delivery app marketplace while fending off threats such as weight loss drugs and ...
The THC beverage brand is testing AI’s ability to create short content for attention on social media.
The basketball legend discusses the experiential installation “House of Melo,” made with agencies Valerie and Verb.
WPP and Publicis Groupe are also competing in the Tylenol marketer’s pitch.
Why automation is a foundational advantage for brands looking to optimize for both efficiency and effectiveness.
On Ad Age’s Marketer’s Brief podcast, Blumhouse CMO Karen Barragan breaks down Halloween “drive-by” fans, creator-led campaigns and why authentic brand fit drives horror marketing impact.
Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time ...
Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time ...
By questioning, experimenting and staying grounded in human insight, Gen Zers can keep the human touch in marketing.
WPP and Publicis Groupe are also competing in the Tylenol marketer’s pitch.
The takeaways you should know from ANA Masters of Marketing 2025.
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