The agency is expected to conceptualise and execute a comprehensive PR and communications strategy for the brand, including ...

In their new role, Dhruv Tiwari and Zubin Jauhari are expected to lead Dentsu Creative Isobar's creative vision for a growing ...

The brand is expected to launch a series of short films featuring Khanna that depict common issues women encounter with ...

CM Majhi said an expenditure of Rs 86.28 crore was made on advertisement during 2022-23, while it went up to Rs 186.60 crore ...

Ananta Quest is a platform designed for individuals aged 50 to 65, and was inspired by Mehta's own search for clarity in the ...

Varun Mohan highlights the importance of brands to connect the dots between CTV, mobile and social for festive campaigns so ...

India’s 2025 festive season will see influencer marketing spend crossing ₹700 crore, with soaring festive rate cards, a pivot ...

The new system is expected to allow users to directly prompt Musk’s AI chatbot, Grok, to re-adjust their feeds in real time, ...

The publisher alleges that the tech company engaged in a long-running scheme to dominate advertising technology and deprive publishers of fair revenue.

From curated playlists to localised ad campaigns, Spotify’s India strategy reflects how the brand navigated a complex market and evolving listener habits.

The feature provides brands with access to a pre-existing library of AI avatars that can be used to host live streams, ...

In its latest DRHP, the platform has allocated Rs 135 crore for digital advertising and performance marketing, while Rs 90 ...