It now accounts for 26% of the country’s 15+ population, according to the Kantar Media Compass Report, Q3 2025. The report, a ...

Young consumers expect brands, even iconic legacy ones, to be fresh and inclusive. But before you update for a new generation ...

Surath, who was Performics COO, has been elevated to chief strategy and transformation officer, Publicis Media India.

Young consumers expect brands, even iconic legacy ones, to be fresh and inclusive. But before you update for a new generation ...

LLMs today need to speak a variety of languages, not just English with an accent. I was chatting with a friend in Jakarta ...

Alongside the strategic expansion, Edelman has appointed Quang Nguyen as managing director of Edelman Vietnam, a market the ...

Articles written by Archie Colvin ...

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A creator-led launch and cinematic brand film aim to spark desire and impulse online, sidestepping price cues in a crowded ...

When filmmaker Nitesh Tiwari began reading the scripts for HDFC Securities’ new ‘Scam 2025: Choron ka Parivar’ (Family of Thieves) campaign, one detail stayed with him: crime rates tend to spike ...

Contact Customer Support at [email protected] or call +91 22 69489600 The Pinterest Predicts 2026 report shows ...

India’s regional food creators haven’t just expanded the content landscape; they’ve reshaped India’s food culture itself.