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Levi, Beyoncé
Why Levi’s CFO backed a Beyoncé ad campaign
Kenny Mitchell, SVP and global chief marketing officer of the Levi’s brand, who joined the company in 2023, played a big role in securing the new Beyoncé ad campaign. The endeavor will support the "growth of our women’s business as the definitive denim lifestyle brand," Mitchell said in a statement.
Levi Strauss CFO: 'We are honored' to partner with Beyoncé
Levi Strauss (LEVI) hopes a Beyoncé marketing campaign can upgrade brand growth. The denim manufacturer announced its partnership with the music megastar, whose most recent "Cowboy Carter" album featured a song called "Levii's Jeans,
Beyoncé and Levi’s New Ad Campaign Generates $5 Million in Media Exposure in Just 48 Hours
Beyoncé and Levi’s officially unveiled their ad campaign on Monday. The collaboration comes after the Grammy-winning singer gave the clothing brand a call-out with her song “Levii’s Jeans” from her eighth studio album “Cowboy Carter,” which released last March.
Beyoncé fronts new Levi’s ad campaign
Beyoncé stars in the latest Levi's ad campaign, showcasing stylish new designs in a dynamic and trendsetting promotion.
1d
on MSN
49ers fans scramble to Levi's Stadium concourses to escape heat
The record-breaking heat for a San Francisco 49ers game at Levi’s Stadium has sent fans at the game down to the concourses.
1d
Home and Away's Levi Fowler in dramatic new rescue scene
Home and Away's Levi Fowler rushes to the rescue of his younger sister Abigail on UK screens next week. Levi is horrified ...
3d
Levi Strauss Is Proof That Denim Is As Fashionable As Ever
Levi Strauss & Co (NYSE: LEVI) issued a mixed quarterly report. While the iconic denim brand is doing great as far as its ...
4d
Levi Strauss Stock Slides After Company Cuts Revenue Outlook, Weighs Dockers Sale
Levi Strauss cut its annual revenue guidance and said it was exploring selling its Dockers fashion line, as Chief Executive ...
4d
Levi Strauss shares fall on weak holiday-quarter forecast
Levi Strauss' shares fell about 7% on Thursday after a tepid forecast for holiday-quarter revenue underscored the denim maker ...
San Francisco 49ers
5h
Patrick Willis' Pro Football Hall of Fame Ring of Excellence Ceremony at Levi's® Stadium
Watch 49ers alumnus Patrick Willis receive his Pro Football Hall of Fame Ring of Excellence during halftime of the Cardinals ...
4d
Levi’s Search for the Perfect Fit Carries Risks
Selling denim to higher-income, brand-conscious consumers. The company said on its earnings call late Wednesday that it would ...
2d
on MSN
49ers, fans prepare for scorching heat at Levi's Stadium in game vs. Cardinals
The 49ers along with their fans are going to be sweating it out in their red and gold for Sunday's game against the Cardinals ...
19h
Home and Away's Levi Fowler in dramatic rescue scene
Home and Away 's Levi Fowler rushes to the rescue of his younger sister Abigail on UK screens next week. Levi is horrified ...
6d
on MSN
Beyoncé strips down with Levi's for new collab: See the cheeky ad
Beyoncé and Levi's have officially released the first chapter of their new collaboration as the superstar struts her denim in ...
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