Scientists have traditionally focused on educating the public on science or correcting misinformation. But researchers from ...
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In science communication, realistic avatars may foster more trustworthiness than cartoon-like ones
On TikTok there are exceptional "testimonials" like Nikola Tesla or Marie Curie delivering short science-related messages that have garnered millions of views. This is just one of many examples where ...
It’s a strange reality when more people recognize you from your videos on social media than from your peer-reviewed papers or “professional” work. During grad school, I could never have predicted that ...
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Adding a Spark of Humor to Science Communication May Build Trust
Humor is something comedians and politicians alike have been using to connect with and captivate their audiences. However, this technique has not often been used by scientists and science ...
When Emma Dauster started graduate school studying the brain, she thought she would work in the lab forever. However, she also believed in taking advantage of opportunities; she applied for a ...
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