According to a recent press release from Visit Sweden, there were 85,000 web searches from the United States over the previous year asking the question "Are Sweden and Switzerland the same thing?".
Sweden wants to set the record straight - it is not Switzerland. This, as people often confuse the two European countries with similar-sounding names. A recent survey from Visit Sweden found that 50% ...
In a new tourism campaign, Sweden is highlighting what sets it apart from Switzerland, staking a claim in the Northern lights. In a new tourism campaign, Visit Sweden is poking fun at those who mix up ...
The Swiss government has earmarked CHF47 million (€50.6 million) through 2030 to support international night train services ...