“The rule of thumb is to wash after every ten wears,” says Matashi. “If you’re using a lot of product, wash as needed—buildup can dull the hair. Stick to a simple routine: a gentle cleansing shampoo ...

Influencer Matt Newman, who goes by @mattloveshiar on TikTok, shared a quick and easy hack to level up a Halloween costume ...

If you've ever worn a wig before, you know the wig-installation process isn't all that quick and easy. Sometimes lots of tedious prep work is necessary to get the best fit and most natural finish—but ...

Web Chat: How Often Should You Shampoo? The reason for your lackluster locks? You may be washing your hair too much. See what the experts had to say in response to your questions. Some people have ...