The transition comes as MSNBC breaks off from its current parent company, Comcast NBCUniversal, and moves into Versant, an ...

Maddow continues to host The Rachel Maddow Show on Monday nights at 9 pm et on MS NOW. She previously hosted the show nightly ...

MSNBC has officially transformed into MS NOW, but the channel still offers the same programming. The winds of change are hitting gale force levels in the entertainment industry. Comcast, for example, ...

While no programming changes are planned, the rebranding will be a test in an age when brand awareness is difficult to achieve as the media marketplace is highly fractured. MSNBC kept its name for 29 ...

MSNBC transformed into the newly named MS NOW on Saturday morning, as the network splits from parent company Comcast. “Don’t ...

MSNBC will become MS NOW (short for “My Source for News, Opinion, and the World”). “This new name underscores the brand’s mission to serve as the destination for domestic and international breaking ...

Beginning Saturday, MSNBC will be no more. The cable news network’s new name will be MS NOW, a rebrand necessitated by ...

After news of the rebranding broke Monday, some people were confused because the new name retains the “MS” of MSNBC — originally a reference to Microsoft, which hasn’t been involved with it in more ...

MSNBC is rebranding as My Source News Opinion World (MS NOW), dropping the NBC name and peacock logo. The change follows NBC Universal’s spinoff of MSNBC into a new company, Versant. Leaders say the ...

Left-leaning cable channel MSNBC – home to Rachel Maddow and other Trump-bashing anchors – was derided on Monday for the worst rebrand since New Coke after announcing a name change to MS NOW. The head ...