Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...

Exclusive Warner Bros. Discovery research indicates social video provides a powerful promotional lift to TV, movies First-party data counters conventional wisdom that TikTok, YouTube and IG simply ...

If the co-founder of YouTube is concerned about the effects of short form content, particularly on kids, we all probably ...

Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes ...

(Graphic: Vivienne Tran / Daily Trojan, Photo: CoinView App / Unsplash Modified.) Since TikTok’s conception in 2017, social media has completely reinvented itself. Once seen as a second coming of ...

New Self-Improving Content Engine Now Open to Enterprise Partners Invisible Universe, a technology company with owned IP, today announced the launch of Invisible Studio, a first-of-its-kind AI-powered ...

I’m three months clean of TikTok. I’m one week clean of Instagram Reels. I’m five hours clean of YouTube Shorts. It was a Sunday afternoon like any other. I was lounging on my futon, scrolling on ...

'30 Days With The Vampire's Kiss' is a vampire-themed short drama created for the Korean market. Micro dramas are having a moment. With episodes that last barely a minute, this form of ...

Forbes contributors publish independent expert analyses and insights. Creator of Emma's Edition & the Creative Edition Podcast. TikTok Ban notification and welcome back. Though the TikTok Ban lasted ...

Staring at your content calendar with dread because you need to create more content? You’re not alone. But what if you could triple your content output without tripling your workload? That’s exactly ...

A new study published in Information Systems Research finds that certain short-form videos on major platforms can trigger suicidal thoughts among vulnerable viewers and that a newly developed AI model ...