Whether you have been testing for years or you are just getting started, building a successful optimization program depends on careful planning, implementation, and measurement. This is the first in a ...
Whether you have been testing for years or you are just getting started, building a successful website testing and optimization program depends on careful planning, implementation, and measurement.
Contributor Jason Puckett summarizes a presentation from SMX Advanced 2017 on lessons learned from 11 years of conversion optimization. In it, speaker Ayat Shukairy explains what's critical for the ...
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