It’s no secret that nail care has become a booming, billion-dollar industry, with the market predicted to reach $11.6 billion in the US by 2027. While glamorous, professional nails are increasingly ...

Do you even know what a trendsetter Southern Charm‘s Craig Conover is? Long before nail polish for men became the cool thing to do in 2020, Craig was rocking a single painted nail — and he’s been ...

Gel manicures are popular for long-wear and shine, but concerns about UV exposure and harsh removal methods have led to the rise of other products The nail world is a wild one – one minute, it’s all ...

So, I set out to try it for myself. While the process took nearly an hour and half (after the dipping, there is a good amount of filing and buffing involved), I was immediately impressed. The colour ...