Forbes contributors publish independent expert analyses and insights. Nikki Baird is a top global retail innovation and technology advisor. We’re still in the midst of mixed economic indicators that ...

Private label products have officially outgrown their reputation as “cheaper alternatives.” In 2024, U.S. private label sales reached $271 billion, according to data from the Private Label ...

Though Gen Z previously had hesitation around buying private label products, their budgets and changing perception of store brands are driving an increased consumption of items the category. The ...

Private labels continue to resonate with budget-conscious consumers who are looking for ways to save, including new offerings from the likes of Walmart and Target. The private label share in many ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Aldi is on track to open a record number of stores this ...

A measured foray into offline retail provides an interesting twist, offering the potential to reduce return rates, increase private-label penetration, and improve marketing efficiency, though that ...