This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

A new mobile application from Kimberly-Clark?s Pull-Ups Training Pants leverages mobile games featuring Disney characters and augmented reality to help moms and children stay motivated throughout the ...

Parents now can download the iGo Potty app created by training pants brand Pull-Ups. The application is designed to make potty training easier for both children and parents. iGo Potty let parents ...

Toilet training is notoriously tough– as difficult for the parents as it is for the kids, or at least so most parents would claim. For the last two years Kimberly-Clark’s Pull-Ups training pants brand ...

The company behind Huggies is wading into the messy debate over when to start toilet training. Kimberly-Clark (NYSE:KMB) has benefitted as more parents opt for Huggies Pull-Ups disposable training ...

If your child is ready to begin potty training, the right training pants can help make the switch from diapers to underwear easier and less stressful for both parent and child. Training pants are made ...

A new mobile application from Kimberly-Clark?s Pull-Ups Training Pants leverages mobile games featuring Disney characters and augmented reality to help moms and children stay motivated throughout the ...