Oracle is combining its BlueKai consumer data aggregation platform with other parts of its catalog to create Oracle Data Cloud, a data-as-a-service offering aimed at companies that want to reach ...

When Oracle bigwigs gathered Tuesday in New York to discuss the company’s platform strategy, they focused on data’s central role – which makes sense given Oracle’s acquisitions of Datalogix and ...

One of the biggest players in the so-called “marketing cloud” is changing its atmospheric conditions. Oracle announced a deal to acquire data management platform BlueKai in a deal reportedly worth ...

REDWOOD CITY, Calif., Feb. 28, 2019 /PRNewswire/ -- Oracle Data Cloud today announced that the Media Rating Council (MRC) has granted accreditation to Moat Analytics for its ability to detect and ...

Oracle is rated a strong buy with a $530 price target, driven by rapid growth in cloud and AI-related remaining performance ...

The Journal says Oracle has a much greater debt load relative to its cash holdings than Microsoft, Amazon and Meta. Its ...

Oracle has landed a $300 billion OpenAI deal, among the largest in cloud history. The agreement, reported by The Wall Street ...

(Reuters) - Oracle Corp said it would buy online data management start-up BlueKai to bolster its marketing platform. BlueKai collects and analyzes online ad data, helping advertisers personalize ...