Despite the negative Nike inventory result, Puma has strong brand momentum in the US and is back with a show in New York. Here at the Lab, we believe that Puma is already pricing in a recession.

A major shift is coming for one of Europe’s top national soccer teams, as Puma has announced a new long-term agreement with the Portuguese Football Federation (FPF). The new partnership will begin in ...

STAR PLAYER: Puma has signed Brazilian football player Neymar Jr., signaling the German sporting goods firm’s ambition to challenge its competitors Nike and Adidas on the soccer field. The deal gives ...

With the 2022-23 season on the horizon, the world's most elite teams have once again collaborated with some of the biggest brands in sportswear to release a host of new training gear. With fans always ...

Erling Haaland had a pick of elite football clubs to choose from this summer, and he now has several sportswear brands chasing his signature. New Manchester City striker Haaland is yet to sign a boot ...

Charlotte Hornets guard Terry Rozier has stopped wearing Puma and switched to playing in Nike shoes after reportedly coming to an end in his deal with Puma, as FanNationKicks.com relayed. Rozier had ...

Nike announced it will increase prices between $2 and $10, depending on the product, with the added costs starting June 1, USA Today reported. Nike did not specifically say tariffs when introducing ...

2015 has long been the year that sneakerheads have expected to deliver on auto-lacing sneakers via the Nike MAGs, but there might be another shoe fulfilling that promise. The video above features a ...

Just two weeks after PUMA announced that it will stop producing football boots with kangaroo leather this year, Nike now makes a similar announcement, revealing that it will be shifting away from ...

THOUSANDS of imitation Nike and Puma footwear are to be destroyed, after a local store was declared to have infringed their ...