One year for my birthday, when I was a kid, my grandma gifted me a red velvet bag of deluxe jelly beans. The flavors ranged from the standard raspberry and peach to the kinds of flavors most people ...

Have you ever picked up a product at the grocery store, looked at the label, and thought…what in the world are natural flavors? Don’t worry—you’re not the only one. Natural flavors are a pretty common ...

This article may contain affiliate links that Yahoo and/or the publisher may receive a commission from if you buy a product or service through those links. These days, more often than not, I look at ...

The demand for natural flavors is expected to reach $8.03 billion by 2025, which underscores their growing role in the food industry. Despite that growth, few people know what they are. As more ...

The influence of non-GMO claims on purchase intent is declining, while claims such as “no artificial ingredients,” “natural flavors” and “no added sugar” are more impactful, Carla Saunders, senior ...

CHICAGO — Flavors labeled either artificial or natural have quite a bit in common, which is why some food and beverage manufacturers avoid using them. The similarities go all the way to the molecular ...

The next time you scan a food label and feel relieved to see “natural flavors” listed among the ingredients, you might want to think twice. What the food industry markets as a wholesome, ...

KANSAS CITY — A recent survey from FONA International, Inc., Geneva, Ill., found 89% of consumers believe the term “natural flavors” qualifies as clean label. However, the ambiguous descriptor has ...

Of all the world's problems, arguably the most pressing is "which Tootsie Pop flavor is the most natural?" Another would be "why is Dr. Oz's head in that picture?" A lesson on artificial flavors and ...

MATTHEWS, N.C. — A class action lawsuit alleges North Carolina-based grocery store Harris Teeter “deceptively labeled” cereal bars as “naturally flavored with other natural flavors,” while using ...

NEW YORK - General Mills is dropping artificial colors and flavors from its cereals, the latest company to respond to a growing desire for food made with ingredients people see as natural. The company ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Sometimes, it’s nice to eat healthy. Other ...