Highlight culture is an essential part of being an NBA fan — and even more essential for the league to grow the game.

Madison Square Garden often overshadows the Brooklyn Nets' playing venue, but the fans, the Nets' players, and the overall ...

Tatum has dedicated himself fully to rehabilitation. He is hoping for a return at some point in the 2025-26 campaign. With ...

The NBA can get more media value out of the new NBC broadcast deal by showing the league is more than just a highlight reel.

NBA commissioner Adam Silver revealed an incentive to rising streaming costs ahead of the 2025-26 campaign.

The NBA may be a "highlights league," according to Adam Silver, but how much will it cost to watch your favorite team and ...

NBA Commissioner Adam Silver explains his soundbite about highlights being free amid concerns about the league's growing streaming presence ...

Adam Silver said that fans should watch games on YouTube if they don't have a subscription, which infuriated the fans.

Late last week, NBA Commissioner Adam Silver inadvertently went viral on social media with a passing comment that quickly got ...

Commissioner Silver says there is always YouTube and social media if fans don't want to pay for streaming services fees.