Highlight culture is an essential part of being an NBA fan — and even more essential for the league to grow the game.

Madison Square Garden often overshadows the Brooklyn Nets' playing venue, but the fans, the Nets' players, and the overall ...

He said that people who can't keep up with the rising costs of subscriptions can consume highlights via social media.

Commissioner Silver says there is always YouTube and social media if fans don't want to pay for streaming services fees.

At a recent press conference following the NBA Board of Governors meeting last week, NBA Commissioner Adam Silver raised a ...

Adam Silver said that fans should watch games on YouTube if they don't have a subscription, which infuriated the fans.

NBA commissioner Adam Silver revealed an incentive to rising streaming costs ahead of the 2025-26 campaign.

The NBA may be a "highlights league," according to Adam Silver, but how much will it cost to watch your favorite team and ...

Mark Cuban both defended and criticized Adam Silver for his comments about NBA highlights being free amidst the rising cost ...

Late last week, NBA Commissioner Adam Silver inadvertently went viral on social media with a passing comment that quickly got under the skin of basketball fans. When asked during a press conference ...

NBA commissioner Adam Silver had an interesting answer that could have landed him in hot water regarding fans being priced ...

LeBron James continues to scale new heights when it comes to his longevity. He already holds the NBA records for the most All ...