At the heart of the metaverse derangement was the persistent inflation of its definition. McKinsey & Company proclaimed in June 2022 that the metaverse could generate “up to $5 trillion in impact by ...
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This post was co-authored by Asia Eaton, Ph.D., and Sophie Maddocks, M.A. After Mark Zuckerberg announced that Facebook would be changing its name to “Meta” in 2021, the hype surrounding the metaverse ...