Image courtesy Levi Strauss & Co. Levi Strauss & Co. has introduced a Levi’s Jeans Fit Guide on Amazon Alexa, part of the apparel company’s move toward becoming a DTC-first brand. The feature, ...

Levi’s iconic 501 style is expanding with a long-awaited launch now in stores and online. If you’ve been struggling with a back gap, as it’s colloquially dubbed, the new 501 Curve Jeans are here, and ...

Buying denim jeans that fit correctly is one of my biggest shopping headaches. After trying out several brands, I found that Levi’s consistently makes some of the best in terms of fit, style and ...

Levi Strauss & Co., San Francisco's venerable jeans giant, has given its famed line of 501 jeans a face-lift, or more accurately a leg-lift, updating the hip-hugging rock 'n' roll classic with wider ...

Shopping for jeans often inspires a level of dread usually reserved for trying on swimsuits—which is a little strange, when you think about it. After all, you’re not forced to strip down to basically ...

For a company that has been effectively selling the same product since 1873, Levi’s clearly knows something about keeping its customers happy. From its original pair of blue jeans – dubbed “stronger ...