Lacoste announced Friday that British fashion designer Louise Trotter will join the brand as its new Creative Director. This appointment marks a historic milestone for Lacoste as Louise will be the ...

What’s love got to do with running a French bakery? A lot more than you might think. In the case of Lacoste Bakery, family recipes, French artistry and romance are all baked into the foundation of the ...

The Lacoste crocodile logo was made in honor of founder René Lacoste’s nickname as a tennis player, and the French apparel brand’s codes prohibits it from being messed with. For the U.S. Open, though, ...

The Lacoste crocodile is one of the most recognisable fashion symbols in the world. Now, just in time for the US Open, the brand has given its iconic logo an unexpected and shocking twist. To honour ...

The fashion brand is paying homage to the tennis great, who has been a brand ambassador for eight years, with a new capsule collection. Lacoste campaign / Lacoste Lacoste is celebrating its ambassador ...

Lacoste is getting into the swing of the U.S. Open. The French brand will be introducing a series of activations that engage its top tennis ambassadors, along with its fashion, sport and lifestyle ...