Understanding these dynamics helps SEO professionals identify opportunities to capitalize on low-volume keywords before they become competitive. Using a keyword volume checker can aid in tracking ...

Recent moves by Google indicate that the search volume metric for keywords will become less available and by default, less important. In this article, you’ll find out what metrics may actually be ...

The practice of relying solely on search volume as the defining metric for keyword research is becoming a relic of the past. While it can provide a glimpse into the popularity of a keyword, search ...

Most SEOs use average monthly search volume, however, there are many other approaches and tools that can take your keyword research a few steps further. One of those tools is the Google Ads Keyword ...

Search engines have moved away from matching keywords in search queries to keywords on webpages, a process that accelerated in 2012 with the introduction of the Hummingbird update. The impact on SEO ...

AdWords Keyword Planner, also recognized as one of the biggest overhauls of the Google Keyword Tool is still a puzzle for marketers. Intended to be used by paid search marketers, the new Keyword ...

For years, SEO strategy was ruled by keywords. Marketers, creators and businesses scrambled to rank for “best shoes,” “cheap insurance,” or “marketing tips,” hoping sheer volume would drive traffic.

First, let's look at some common issues that many novice friends encounter when interpreting keyword data. Some friends rush ...

Back in June, the AdWords Keyword Planner started displaying the same volume of searches for keywords that were similar. Search Engine Land reported on the anomalies and asked Google about it but didn ...