Search Engine Land » SEO, PPC & AIO Guides » How to rank higher on Google (even if you’re just getting started) Share Want to boost your Google rankings? Learn key SEO tactics to improve visibility, ...

Pandu Nayak testified at the U.S. vs. Google antitrust trial back in October. All I remembered seeing at the time was what felt like a PR puff piece published by the New York Times. Then AJ Kohn ...

The idea that something is not a ranking factor that nevertheless plays a role in ranking websites seems to be logically irreconcilable. Despite seeming like a paradox that cancels itself out, ...

Google long ago filed a patent for ranking search results by trust. The groundbreaking idea behind the patent is that user behavior can be used as a starting point for developing a ranking signal. The ...