Google has recently acknowledged a significant decline in open web traffic, contradicting its earlier claims that everything ...

Google’s AI Overviews feature has led to a significant increase in the frequency of “zero clicks” to search queries — drastically reducing traffic to news websites, according to a new report. Since ...

As publishers fret about decreased traffic from Google, the search giant has begun rolling out AI summaries in Discover, the main news feed inside Google’s search app on iOS and Android. Now, instead ...

Google is out with a blog post today rebutting recent reports that its AI features are causing traffic declines. The extended response comes from VP and Head of Search Liz Reid. At a high level, ...

Google is deploying large language models (LLMs) from its Ad Traffic Quality team, Google Research, and DeepMind to better detect and block invalid traffic – ad activity from non-human or uninterested ...