Google Ads is testing new ways to maximize budget utilization and hit volume goals during planned or last-minute promotions.

Google Ads has added two additional promo code options under the promotion details section of promotions assets. Instead of there being a way to enter a promo code, you can now also offer bar code or ...

Google Ads is testing tools to speed up spend and scale smarter during short-term promos, giving you more control when timing ...

During the ongoing DOJ antitrust trial against Google, the company reiterated it sometimes shows lower-ranked ads ahead of top-ranked ads. This practice is known as out-of-order ad promotion. This ...