GEICO's iconic character is back on screens for his 20-year anniversary, and what better time to make a return than during the NFL playoffs. A new GEICO ad shows a self-aware caveman waking up in the ...

While Geico was investing in marketing and neglecting IT, its rival Progressive was investing in technology and gaining ...

Berkshire Hathaway's Geico car insurance unit has made progress in upgrading its technology to better match rates with risk, Berkshire Vice Chairman Ajit Jain said on Saturday. Jain, who has ...

Geico is going all digital with its insurance policies in California. The American insurance giant is no longer offering in-person locations to purchase car and homeowners insurance in the state, the ...

Car insurer GEICO is facing a class-action lawsuit alleging it doesn't honor its accident-forgiveness policy, which promises to not raise a customer's premiums after their first at-fault accident. The ...

The nation’s largest car insurance companies are available to most drivers, but finding the right fit depends on the features you value most. Many, or all, of the products featured on this page are ...

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If you have some downtime before game time Feb. 3, you may find yourself among nine million other viewers who are clicking over to Animal Planet’s flagship “Puppy Bowl,” where a mini-football field ...

GEICO, the largest brand advertiser in America, spends well over a billion dollars a year to drive home the message that you can save money with GEICO. While the exact message has evolved over the ...

Penny Gusner is a senior insurance writer and analyst at Forbes Advisor. For more than 20 years, she has been helping consumers learn how insurance laws, data, trends, and coverages affect them. Penny ...